Awake watches: the time for change has come!

Creating innovatively-designed watches while limiting their impact on the environment was the challenge taken on by Awake, a brand-new French watchmaker. They fulfilled their objective with Origins, a collection of four watches whose designs were inspired by natural forces and elements. With their straps made from marine plastic waste recovered from the seas of Southeast Asia and a dial made of recyclable steel, the Origin watch is solar-powered: the very first eco-responsible and innovatively-designed watch. Currently seeking funding on the Kickstarter crowdfunding platform, the Origins collection is expected to go on sale in November 2018.